EMC Mega Launch Event Report

Hmm….. so the Mega Launch really didn’t turn out to be that ‘MEGA’….. dribs and drabs of info released that most people in the room already knew from what they had seen and heard at EMC World (and from NDAs sessions with EMC)…..
Not to mention the poor show from the Italian marketing team with regards to the F1 pit-stop challenge – in real life EMC would have been fined as the front wheels would have come off long before the driver reached the end of the pit lane! ;oP
I’ll have to speak to the marketing people at MTI to see if we can get a team together to take part in the pit-stop challenge at EMC Forum 2013 London.

The theme was Speed2Lead, and whilst there was a lot of performance stats being thrown around, it seemed EMC marketing went into ‘overdrive’ <sic> with some of the PR stunts….. (hmm, I wonder who would win between a Scooby and a Saab?!? http://youtu.be/F0F_eAybom8)

So, what was talked about in the 6 hours at Lord’s Cricket Ground and at the MegaLaunch in Milan?

  • VNX2 – (VNX5200, VNX5400, VNX5600, VNX5800, VNX7600, VNX8000 and VNX-F), new MCx software, flash optimised, 4x performance, increased capacity, etc….. No info on the new VNXe yet…. maybe Q1 2014….. VNX5200 due soon(ish)….. Basically a faster box for (almost) similar prices as the old VNX! Obviously what most people realised is you could get away with stepping down a model from the old VNX (so if you had a VNX5500, a VNX5400 would be more than adequate) and still get better performance!
    EMC announced a single node VNX8000 SPECsfs2008 NFS benchmark result of 580,796 IOPS (impressive considering the old benchmark was using a VNX VG8 gateway with four arrays).
    VNX-CA suite – uses VPLEX virtual storage for continuous access to block data if a VNX array fails.
  • Lotus F1 sponsored VNX 5400 – looks very nice with the re-hashed front grill, but one wonders what the uplift in cost will be just to get the Lotus F1 badge on your box! Wouldn’t be surprised if they end up on eBay! =P
  • ViPR – EMC’s new Software-Defined Storage platform planned for GA end of September! ViPR delivers the ability to both manage the storage infrastructure (the “Control Plane” through the ViPR Controller) and the data residing within that infrastructure (the “Data Plane” through ViPR Data Services).
    Whilst it can manage both, you can use just the controller to manage your underlying storage arrays (EMC, NetApp, etc).
    The Object Data Services  gives you the ability to store, view and manipulate objects as files, providing “file access” performance without the latency inherent in current object storage models.
    More info can be found here.
  • VSPEX/VBlock –  VSPEX reference architectures are now powered by the new VNX arrays doubling the VM capacity….. VBlock announcement to come (Q4 2013)
  • XtremSW Cache 2.0 – update to EMC’s server-flash caching software, with integration into Unisphere and increased support of server SSDs or PCIe flash cards.
  • Project Nile – This was a surprise announcement. Project Nile is an Elastic Cloud Storage platform that EMC reckons will be the first “complete, web-scale storage infrastructure for the data centre”. It’s focused on delivering “Private Cloud control, security and flexibility with the scale, economics and ease-of-use generally associated with the public cloud”. So it sounds like they’re basically enabling IT the ability to deliver self-serve storage under a consumption model (bit like Cloud computing).
    As we were told at the event, it’s still in “Project” phase so features could change by the time it goes GA next year (?).

 

On a separate note, looks like Lotus are doing quite well in free practice at Monza! 5th & 12th in 1st practice, 3rd & 4th in 2nd practice.
Will be interesting if it rains during the race as then it’ll be down to driver skill rather than the aerodynamics and pace of the car….. Wet races are always more exciting to watch! =)

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